MAKE YOUR MARK

Everyone at Redseal Creative has served their time at Canada’s top advertising agencies, honing their crafts, sharpening strategic thinking, creating memorable brand campaigns in all mediums. We are here to help you and your brand and your company make your mark, and give you an edge over your competition

BRANDS WE HAVE HELPED

ABOUT US

Redseal Creative is a tight group of experienced creative, account, media, web, social and graphic and video production professionals.

We work closely with our clients to understand their brand and provide them with the tools that will increase their brand awareness, market share, and potential.

Our clients rely on day-to-day brand involvement from our RedSeal team.

WHAT WE DO

We give you a badge to wear, a philosophy to spout, a personality that is unique to your product, service or company.
We help make you more competitive,
and we give you an edge over the competition.

We really enjoy working and collaborating with like-minded progressive individuals, having fun, getting turned on by the potential of brilliant ideas. Ideas with a true purpose, that generate real results.

SERVICES

“We Thrive On Challenging Projects and Crafting Innovative Solutions.”

STRATEGIC PLANNING

In order to develop a fresh creative approach and a strategy that will grow your company, product or service it is necessary to understand your current position and the possible avenues through which you can pursue particular courses of action. We use market research and analysis to examine the competition and probe for weaknesses and opportunities that will give our clients a competitive advantage.

ADVERTISING

Once marketing and strategic planning have been nailed, it’s time to get the message out to the specific target audience. We use every possible media to get your message through. We can do this via television, print, radio, internet, direct selling, outdoor, mailers, contests, sponsorships, posters, social media, events or even word of mouth.

BRANDING

Your brand resides within the hearts and minds of your stakeholders. It is the sum of their experiences and perceptions, some of which you can influence and some you cannot. A strong brand is invaluable and it’s important to spend time researching, defining, and building your brand. After all, your brand is a promise – a foundational piece in your marketing communication that you do not want to be without.

SOCIAL MEDIA

We can help raise brand awareness. Build an online community. Optimize your site for search engines. We use the latest technologies, tools and programs to develop ways of messaging that you might have overlooked. From building a vibrant social community to keeping the conversation going, we have the social skills to get, grow and engage fans. We focus on building engagement and interaction with your users and turn them into fans.

BROADCAST PRODUCTION

Television, Radio and Video Production is our forté. We excel at conceiving, writing, shooting, producing, editing and sound design. We know what it takes to engage the audience, to inform them and make them remember the message.Pictures and sound are an integral part of any communication strategy.

MEDIA PLANNING

Media is all about being in the right place, at the right time, with the right message. Today’s media environment offers many choices in both traditional and new digital media, we use a mix of both to create a campaign that generates the desired outcome.

WEB DEVELOPMENT

Our in-house team of web specialists provide project management and strategic development. They also make sure deadlines and budgets are met. We utilize outside programmers for website assembly, which allows us to source talent based on the project. Web designers are a big part of any execution, but the insight from our project managers allows our web designers to elevate static web designs to dynamic digital experiences for the viewer.

GRAPHIC DESIGN

With over 48 years of design experience under our belts, we can handle any design problem. From brochures and collateral material to websites to logos and graphic identity. Our designers are trained in every aspect of typography, photography, illustration and digital media.

MEET THE TEAM

DOUG CHEESEMAN

MANAGING DIRECTOR

A seasoned strategic marketing and advertising guy, Doug brings over 25 years of strategic planning and relationship building to the team. His insights have created breakthrough promotions and brand partnerships that have helped increase sales for Black & Decker, Canada Bread, Molson and McNeil Consumer Healthcare. Doug’s experience as a carpenter with Local 27 in his younger days has brought an invaluable contribution to our Union clients.

PETE GILBOY

CREATIVE DIRECTOR

Bringing over 35 years of Award Winning conceptual thinking to RedSeal, his working philosophy is that a great idea “is deceptively simple, and strategically brilliant”. A few of the clients that have grown and benefited from this philosophy include: Ford of Canada, Hyundai, T.S.N., Uncle Ben’s, Tourism British Columbia, Snickers, and Dentyne Gum. Pete puts as much creative passion into a banner ad as he does a national advertising campaign, and believes that increased sales and market share are the ultimate creative awards.

DEE KENNEDY

DIRECTOR, ACCOUNT SERVICE

With over 25 years of experience in marketing and advertising, Dee brings a wealth of knowledge and a multidisciplinary approach to account management. She is always attentive to detail, open-minded and driven to help her clients succeed. Dee has had a hand in many successful advertising and marketing campaigns. Brands that Dee has worked on include: Campbell’s, Pepperidge Farm, E.D. Smith, Unilever, UA Local 46 and Hammer Heads. When she’s not creating recipes for success in the office, Dee can be found doing the same in the kitchen.

EMMA ZUBER

ACCOUNT MANAGER/SOCIAL MEDIA

Primarily an account manager, she is also an expert in social media. Emma enjoys and excels in writing; she has experience applying her skills in many different forms, including press releases, writing for social media, copy-editing and creative writing. Emma earned a BA in Communications from Wilfrid Laurier University and is a Centennial College Alumni, where she completed a post-graduate course in Public Relations & Corporate Communications. She launched her communications career as an intern at WWF-Canada, and although she’s moved on, her passion for wildlife remains. Her other love is The Beatles, and she is happy to have combined the two with the purchase of her pet gecko, who she appropriately named Sexy Sadie.

CHAD WARFORD

FULLSTACK WEB DEVELOPER

With 15+ yrs experience, Chad brings enormous insight to the graphic design & web development industries, best known for his clean mobile friendly and responsive website designs as well as his custom WordPress Theme development skills and Photoshop graphic design capabilities. Finding his drive and passion in design early in life has provided Chad with a large advantage over the competition, allowing Chad to work with companies such as Intelligent Office Canada, Jenny Craig, IBEW Council 11 and ICI Construction to name a few.